Stefanie Lukasik No Comments

How to Build Your Loan and Realtor Pipeline

When rates tick upwards, purchase business remains consistent. One of the easiest, most profitable ways to build your mortgage business is through direct mail marketing. Direct mail offers the opportunity to build your loan pipeline and your realtor referral base at the same time.

Read more

Stefanie Lukasik No Comments

Targeting Your Ideal Prospect

The most efficient way to spend your marketing dollars is by using a targeted lead generation strategy.  What strategies are you currently using to reach your ideal customer? – Internet leads? Live Transfers? Spray and pray? Cold calling?  All of these strategies work, but which works best? The answer – NONE of them!

Read more